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The MVP of Super Bowl Product Placement

Inc.com - Christine Lagorio - ‎Feb 8, 2010‎
Officials at the Indianapolis company that makes the head set worn by Drew Brees' baby son had no idea they were on the verge of amazing product placement. ...

Microsoft and Yahoo Company Analysis: Microsoft/Yahoo Deal Changes White Label ...

Live-PR.com (press release) - ‎20 hours ago‎
... with budgets committed to online search display advertising, white label search engine optimization campaigns, and premium content product placement ...

Hulu Leaps Into Original Web Series Game

Tubefilter News - Pam Kulik - ‎8 hours ago‎
Branded underwriting and product placement is all the digital entertainment community talks about today (even as much as the storyline), and for good reason ...

And the Oscar for best junk-food 'brand-cameo' performance is ....

MinnPost.com (blog) - Susan Perry - ‎19 hours ago‎
This demonstrated the potential power of product placement in the movies as a marketing tool.” That potential was certainly not lost on manufacturers of ...

Move over, cigarettes. Junk food is the new bad guy of TV and film

Los Angeles Times (blog) - ‎12 hours ago‎
Here's the study, published online Monday in Pediatrics. - UCLA researchers, meanwhile, analyzed the shows that children watched and the kids' body mass ...

Product Placement May Now Be Restricted, But Still Breaks Television's Crucial ...

Bad Idea - ‎Feb 4, 2010‎
... touching the screen when you see a jacket you like, and immediately being able to order it via an online store. At a stroke product placement becomes a ...

Yodle launches Organic to optimize web traffic and leads for small businesses

VentureBeat - ‎19 hours ago‎
Combining the products could offer a local business a more competitive search results page placement given that they can afford it. The new product will ...

Real Brand Opportunities In A Virtual Economy

Mediapost.com - Jennifer Bartlett - ‎Feb 8, 2010‎
... let players earn virtual currency for taking a particular action; and sponsored/branded virtual goods, a sort of product placement for online games. ...

Which Stars Sell Fashion?

Wall Street Journal - Christina Binkley - ‎Feb 3, 2010‎
But despite Ms. Mulligan's fashion credibility, she may not be the savviest choice for product placement. At StyleSpot.com, Ms. Mulligan is not one of the ...

Supreme Court helps corporations shop for influence

WalletPop (blog) - ‎Feb 4, 2010‎
Thanks to the Supremes' recent decision giving corporations free reign to purchase politicians, now we can look forward to product placement in the Oval ...
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