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The rise of sonic branding in a noisy world
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Virgin Connect taps into global travel connectivity for summer campaign
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Here are Campaign Middle East’s Work picks for July
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Premier Inn shares strategy that tripled revenue: Book direct, check-in, scale at speed
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MENA’s Gen Z unfiltered: AI reveals all
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Why authenticity beats virality as the new communications currency
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Matter of Fact: Balancing silicon with soul
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OMO: Turning tradition into a canvas for change
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Yango Ads introduces new monetisation tools for mobile app developers
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Waleed Isaac to join NEP Group as President for Middle East, Asia
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Shifting search strategies in the age of AI
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