Amazon Prime Day: Early deals available now

Prime Day is Amazon's flagship sale event, and it happens twice a year: July and October. Shoppers can expect tons of savings across nearly every product category on the site, including popular Amazon products. This year, the event is extending from 2 days to 4.

Amazon officials said Prime Day in 2025 will begin on July 8 and end on July 11. We are weeks away from one of the biggest sales events of the year: Amazon Prime Day. Officials said Prime Day will be a four-day event this year, offering Prime subscribers more time to score massive savings on millions of deals.

Amazon has officially revealed that the Prime Day 2025 sale will run from Tuesday, July 8 through Friday, July 11. This is the first year that the sale has been extended from the usual two days to four days.