As the industry faces transformative shifts, there are also great opportunities for marketers. Here are 3 key steps to being ready, fresh from the #GoogleNewFront ↓ pic.twitter.com/izSRvgZkzA

I want to make a point about analyzing core updates. I do a lot of digging both using deep data-sets (like the one from @Semrush) and by painstakingly running through SERP after SERP after SERP. You need both types of analysis and they will tell you very different things… pic.twitter.com/hw9uuFZqKC

Do you feel overwhelmed by ALL the changes Google has been making? @Crystal3Ortiz shares how being able to handle that helps you advance your SEO career on the latest episode of the @SEORant! Big thanks to show supporters @SERanking & @AlsoAsked www.theseorant.com/seo-podcast/how-to-grow-your-seo-career pic.twitter.com/yvlZnxF1EU

The first site scaled its content by 1,400% within 1 year and received a pure spam manual action. (The content is also AI generated, full of ads, overly optimized, and generally terrible. All of those things matter.) The second site is one of the best SEO success stories I've… pic.twitter.com/j7ykhx3xI0