News about Google, ads, and search results

As the industry faces transformative shifts, there are also great opportunities for marketers. Here are 3 key steps to being ready, fresh from the #GoogleNewFront ↓ pic.twitter.com/izSRvgZkzA

Sure seems like 4/16 was the date where Google updated a system that impacted September HCU(X) sites even more. Almost like the final nail in the coffin for many of those sites. See screenshots below of sites heavily impacted by the September HCU(X), then more with the March core… pic.twitter.com/DLNi3xAqF5

Almost every single site within the top 100 biggest % losers of this core update is a publisher site that makes money off ads. (No, the same is not true of the winners) I'll be sharing this data in my upcoming article(s) but this is the first major trend that stood out to me.

Believe it or not, it's not just niche sites feeling the impacts of recent Google updates. Especially during the end of the March Core Update. These are 5 huge publishers, including a few that get a lot of flack from the SEO industry. Each has actually dropped pretty… pic.twitter.com/Bxa8LT0x6z